Samsung QE77S85HAEXXU 77" S85H OLED 4K Smart TV

The Samsung QE77S85HAEXXU S85H brings the deep blacks and pixel-level contrast of OLED to an impressive 77-inch screen. Samsung's NQ4 AI Gen2 Processor combines 4K AI Upscaling with OLED HDR, while 120Hz VRR, four 4K/120Hz HDMI connections and premium gaming features make it equally suited to movies, sport and next-generation consoles.

• 77-inch 4K OLED display – self-illuminating pixels deliver true blacks, excellent contrast and wide viewing angles

• NQ4 AI Gen2 Processor – intelligent 4K upscaling, AI picture optimisation and Auto HDR Remastering

• Motion Xcelerator 120Hz – 120Hz VRR with 4K/120Hz support across all four HDMI inputs

• Premium gaming features – NVIDIA G-SYNC compatibility, AMD FreeSync Premium, ALLM, VRR and Game Bar

• Dolby Atmos & Object Tracking Sound Lite – immersive audio with Q-Symphony support for compatible Samsung soundbars

• Tizen Smart TV – streaming apps, Samsung TV Plus, SmartThings, Apple AirPlay, Google Cast and voice control

The S85H is an excellent fit for buyers who want the cinematic scale and contrast advantages of a large OLED without stepping into Samsung's more expensive upper-tier OLED models. Its 77-inch panel is particularly well suited to larger living rooms, while the full complement of four 4K/120Hz HDMI inputs makes it a strong choice for multi-console gaming setups.

Samsung OLED Picture Quality

Unlike conventional LED televisions, the S85H's OLED panel controls light at individual pixel level. Pixels can switch completely off when displaying black, producing deep blacks and strong contrast without relying on a separate backlight.

OLED HDR builds on this by enhancing highlights while retaining detail in darker areas. Samsung's Real Depth Enhancer adjusts contrast around the parts of an image the eye naturally focuses on, while Colour Booster Pro analyses scenes and adjusts colour for a richer presentation.

The panel is also PANTONE Validated for colour reproduction.

NQ4 AI Gen2 Processor

Samsung's NQ4 AI Gen2 Processor is at the heart of the S85H. Its neural processing system analyses picture and sound in real time to optimise resolution, contrast, motion and audio.

4K AI Upscaling improves lower-resolution television, streaming and disc content for the 4K display, while Auto HDR Remastering analyses SDR material and enhances brightness, colour and highlight detail to provide a more HDR-like presentation.

AI Customisation Mode can recognise different types of content and automatically adapt the picture according to your viewing preferences.

Built for 4K Gaming

The S85H is exceptionally well equipped for modern consoles and gaming PCs. Motion Xcelerator 120Hz supports 4K gaming at up to 120Hz, with VRR helping the screen stay synchronised with fluctuating frame rates.

AMD FreeSync Premium and NVIDIA G-SYNC compatibility help reduce tearing and stuttering, while ALLM automatically switches the television into its low-latency gaming mode when a compatible console is detected.

Samsung's Game Bar provides quick access to gaming settings including input-lag information, aspect ratio controls, virtual aim point and Mini Map Zoom.

All four HDMI connections support 4K at 120Hz, making the S85H particularly useful for households with multiple current-generation consoles or gaming PCs.

Dolby Atmos & Object Tracking Sound

Dolby Atmos adds greater height and space to compatible soundtracks, while Samsung Object Tracking Sound Lite uses processing to make audio appear to follow movement across the screen.

Adaptive Sound Pro analyses the room and programme content to optimise the sound automatically, while Active Voice Amplifier Pro helps make dialogue easier to hear.

The television also supports Samsung Q-Symphony, allowing compatible Samsung soundbars to work together with the TV speakers rather than replacing them.

Samsung Tizen Smart TV

Samsung's Tizen platform provides quick access to popular streaming and entertainment services alongside Samsung TV Plus.

SmartThings integration allows compatible smart-home products to be monitored and controlled through the television, while Apple AirPlay and Google Cast make sharing content from compatible mobile devices straightforward.

The S85H also supports Amazon Alexa, Bixby and Samsung's Vision AI features. Feature availability can vary by country and service provider.

Contour Design

At just 33.9mm deep without its stand, the S85H has a clean, slim profile that works particularly well when wall mounted.

Samsung's four-sided bezel-less Contour Design keeps attention on the screen, while the Graphite Black finish is understated enough to work with most living-room interiors.

The TV supports a 400 x 300mm VESA wall-mount pattern.

Key Specifications

*Samsung promotional warranty terms and eligibility apply.